Lace Athletics Franchise Proposal

This college project required developing a detailed revenue plan for a new franchise. The proposal included a situational analysis with market trends, competition, and SWOT analysis; a ticketing strategy with pricing and promotional plans; and sponsorship packages tailored to potential partners. The project also addressed concessions, merchandise, and facility mapping, ensuring a comprehensive approach to revenue generation. This project showcased strategic thinking and creative problem-solving in sports business management.​